Patterns & Textures

Brand patterns and textures enhance the overall look and feel of your brand. They give your brand visuals depth and make the image in the mind more vivid. 

They should complement and enhance the rest of your brand visual expression. They should not steal the show or be disconnected and incongruent. Patterns that are formed by repeating the symbol logo or elements of the symbol logos such as the examples below create a very coherence in the overall visual aesthetic.